Contractual - Influencer Marketing

Job Title: Influencer Marketing 

Job Type: Contract – 10 months 



Function: Media 

Location: Mumbai, Maharashtra, India

About the role:  This role is ideal for early career professionals passionate about content, creators, and digital storytelling. 

Key Responsibilities

 1. Influencer Identification: 

• Identify and evaluate potential influencers across platforms (Instagram, YouTube, etc.) based on: 

o Type of influencer (nano, micro, macro, celebrity) 

o Quality and relevance of followership 

o Niche and subject matter expertise aligned with brand/category 

2. Co-Creation & Communication: 

• Engage and negotiate with influencers for partnerships

• Facilitate co-creation of engaging content aligned with campaign objectives

• Manage communication flow, timelines, and expectations 

3. Execution & Tracking (E): 

• Monitor campaign execution for:

o Frequency and quality of content 

o Timely postings and adherence to brand guidelines o Content amplification (e.g. boosting strategy) 

• Coordinate internal/external stakeholders for content approval and release

• Track performance metrics including views, engagement, conversions, and sales impact

Who are we looking for? 

Education: 

• Graduate in Marketing, Mass Communication, or related field

 Experience:

 • Internship or project experience in influencer/content marketing is a plus 

Skills:

 • Passion for digital trends & influencer landscape

 • Strong communication and coordination skills 

• Comfort with basic data tracking & MS Office tools